Quiz by Answer Campaign Guide

What a Quiz by Answer Campaign Can Be Used For

Quiz by Answer lets you mix question types—text, images, video—with answer formats such as multiple choice, text input, or ratings. It’s ideal for quizzes, surveys, and interactive campaigns.

Setting Up the Campaign

1. Create your campaign and enter the campaign flow.
2. Go to the specific page containing the game.
3. Navigate to Game, then click the green button to open the Quiz Manager.
4. Click Edit Game to access the game settings.

Quiz Manager

At the bottom of the Quiz Manager page, you’ll find some game settings that allow you to:

• Enable users to go back to previous questions
• Display text after an answer
• Show whether an answer is correct or incorrect after the last question

Questions – How to Set Up

1. Click Edit Quiz, then New Question.
2. Add a description and give the question a name.
3. Choose the answer format from the dropdown (text, text form, image, or rating).
4. Optionally, add an image or video between the question and the answers via Question Settings.
5. Define whether each answer is correct or incorrect.
6. Optionally, add an internal name for data tracking (used in exports/integrations).

​Advanced Settings:

• Enable Allow multiple answers under Question Settings if applicable.

Result Pages

• You can set up a single result page for all questions, using a scoring range (e.g., 0–3 for three questions).
• If you want multiple result pages depending on performance (e.g., 0–1 correct = Result Page A), create them accordingly.
• You can display the number of correct answers using {GAME_CORRECT_ANSWERS}.
• Add a call-to-action (CTA) button linking to another page or URL.
• Optional: Use Custom Page to redirect users to another game or reward (e.g., for a perfect score).

Use 'Custom Page'

To redirect users to another game or page in the flow:

Styling

• Edit styling under Questions and/or Results for individual pages.
• Under Content, you can adjust font size, color, font family, spacing, and other settings for consistent styling.
• Same options are available for Result Pages.
• The Button section allows consistent styling across all buttons.
• Enable or disable the Progress Bar, which adjusts automatically based on question count.
• For mobile styling, select the section, go to Content > Settings, and choose Custom to adjust question width.

Prizes (Winning Options)

Configured under Game Settings, there are two main prize types:

1. Random Draw – A winner is selected at the end of the campaign.
2. Instant Win – Disables result pages; users see prize pages immediately based on whether they’ve won.

Additional notes:

• Access preview and live URLs for testing.
• Remember to clear test data.
• You can set participation frequency limits.
• For more details on prize setup, see: Creating a Prize in Scratcher and Email Setup.

Game Data

• Get an overview of participants and detailed game data for each question.
• See what users answered, answer distribution percentages, and the result page they landed on.
• Export includes both questions and answers from the quiz.

FYI: You can change the game type under Change Game Type if a different quiz format is needed: Which Quiz Format Is Right for You

Standard Campaign Setup

Follow the standard campaign setup steps to ensure your campaign runs correctly:

1. Test the full flow: Once the campaign is set up and live, run a complete test to confirm all data and functionality work.
2. Check prize setup: Make sure each prize is configured correctly:

• • Set the winner chance
  • Add all relevant prize information
  • Design the prize page to match your campaign

3. Winner emails (if included in your package/license): Make sure the email is designed and active.

Important:

• If you make any changes to prize information at any level, always:

1. 1. Double-check that the prize is still attached to the game via the dropdown menu
   2. Ensure all changes are reflected on the prize page and in the winner email
   3. Update the campaign and run a full live test to confirm everything works as expected

💬 Need Help?

If you experience any issues or need assistance with setup, winner chance, live tests, or anything else, don’t hesitate to reach out to a Customer Success representative at Scratcher.

Updated on: 12/01/2026