Smash It – Campaign Setup Guide

What a Smash It Game Can Be Used For

A Smash It Game is an interactive, fast-paced game where users tap or “smash” appearing elements as quickly as possible. The experience is designed to create high engagement through reaction-based gameplay and simple mechanics. It is ideal for:

• Gamified marketing campaigns
• Engagement and awareness activations
• Product or brand interaction experiences
• Time-based challenges and competitions
• Lead generation and conversion-focused activations

Setting Up the Game

When you enter the Game section and clik on the game/select Slice It, you will see a left-hand menu with several configuration options in **Content **and Settings.

Background

In the Content section, you can:

• Set and customise the background behind the falling items
• Define the visual environment of the game experience

Cursor

You can also customise the platform, which is the object shown and items will come from up.
This can be:

• A product
• A logo
• Or any custom visual asset

Items Setup

Under Items, you can:

• Upload items individually
• Assign point values to each item
• Use both positive and negative points

To assign negative points, simply add a minus (-) in front of the value.
You can add as many items as needed, and preview them directly in the editor.

Game Settings

In the left-hand menu under Settings, you will find advanced options.

Start Game Settings

You can define:

• How the game starts (default behaviour or customised start button logic)
• Countdown settings before the game begins

You can also replace default text such as:

• “Ready – Set – Go”

with localised versions like:

• “Klar – Parat – Start”

Timing & Difficulty

You can control:

• How fast items show
• Game duration (minutes/seconds)
• Whether the game is time-based or score-based
• Whether the game ends when a target score is reached

Prize & Outcome Logic (Important)

It is essential to define clear outcomes based on score.
You must always include:

• A No Prize outcome
• A Prize outcome

If users do not reach the required score, they should see a no-prize result page. If they reach the target score, they should see a prize or other result page indicated they made it.

Leaderboard (Optional)

If you want to increase competition and engagement, you can add a Leaderboard via the “New Page” section. This allows users to:

• Track scores
• Compare performance with others
• Follow ranking progression

💬 Need Help?

If you need support with setup, structure, or optimisation of your Rating Game, reach out to a Customer Success representative 🚀

Updated on: 05/06/2026