Image & Asset Guidelines – Platform Setup

Responsive Design & Scaling

Our platform is built with responsive scaling, meaning the entire experience automatically adapts to the device being used (desktop, tablet, or mobile). The layout will scale up or down to ensure a consistent user experience across all screen sizes. Because of this, it is important that all assets are prepared with scaling in mind and match the platform’s pixel-based structure.

Background Images (Design Kit)

Within the design kit, we use standard background sizes to ensure proper display across devices:

• Desktop: 1404 x 2496 px
• Mobile: 494 x 1098 px

We strongly recommend always providing both versions. This ensures that the campaign is fully covered visually on all devices and prevents empty or unfilled areas on screen.

Game Assets & In-Game Elements

For games with multiple interactive elements (e.g. drop games, skill-based games, shooting mechanics), consistency in sizing is essential.

We recommend:

• Using the same dimensions for all items within a game
• Avoiding mixed image sizes in the same experience

Inconsistent sizing can affect:

• Animation behaviour (e.g. movement and falling)
• Visual alignment and balance
• Clarity of user interaction

Product/Prize Images

When working with product images, we always recommend using PNG files with a transparent background to ensure that the product remains the clear focal point. This is primarily used for price pages and similar placements where the product needs to stand out without any visual distractions.

Design Kit Requirements

To ensure full compatibility across the platform, we recommend the following formats:

Logo

• SVG format (scalable and sharp)

Fonts

• TTF format
• Used for headings (H1–H4) and body text

Colours

• HEX codes
• Ensures consistent styling across all elements

Summary

To achieve the best results:

• Always align assets with platform pixel structure
• Provide both desktop and mobile backgrounds
• Keep in-game assets consistent in size
• Use SVG, TTF, and HEX formats for design consistency

Updated on: 24/04/2026